June 29, 2007

Las Vegas -- LeasingDesk, a wholly owned subsidiary of RealPage Inc., has just unveiled an expanded suite of solutions designed to simplify and expedite the leasing process for multifamily properties. The offering also streamlines the execution of leases by automating processes at the point of the lease.

“This allows owners to execute leases automatically, online,” Dirk Wakeman, president of Irvine, Calif.-based LeasingDesk, told MHN this week at the 2007 NAA Education Conference & Exposition in Las Vegas, where LeasingDesk announced the new solution.

Wakeman compared the apartment leasing process to leasing a car. Many people want the lease sent to them via the Internet, he said, but a number of car companies only have the capability to send PDF versions of the lease, which the buyer then has to print, sign and fax back to the company.

“Our new process is automatic, allowing applicants to sign leases via eSignature, and execute everything electronically. We recognize more residents are conducting business via the Internet, so our new point-of-lease solution packages every step of the leasing process online,” Wakeman said.

The expanded suite includes online leasing, resident screening, electronic lease document management, eSignature capabilities, a security deposit alternative and renter’s insurance. Owners can now enable prospective residents to compete the entire leasing process online, from application to a legally binding eSignature, 24 hours a day, seven days a week, from any location.

The product interfaces with most popular property management software systems, so owners can use existing marketing tools to attract prospects, and use LeasingDesk to execute the leases quickly. For RealPage users, the solution integrates easily with OneSite Leasing & Rents to keep all information centralized and streamlined.

MHN reported last April that RealPage Inc. acquired Multifamily Internet Ventures LLC, the Irvine, Calif.-based parent company of LeasingDesk Insurance Services, expanding its risk management offerings.